Yesterday
First Studio
In 1931, Merle Norman opened her first Studio in Santa Monica, California. Her nephew, J.B. Nethercutt, soon joined her in developing and manufacturing the products she sold. In her Studio, Merle Norman carried on her "Try Before You Buy" philosophy, creating customers by allowing those who came to her Studio to discover for themselves the unique benefits of her affordably priced products. Many quickly became "true believers."
 
Our Founder
First Studio
Coast to Coast
 
 
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